Anyone can finish this easy reading book in 1 or 2 days but I got caught up in so many things I couldn’t finish it that fast. Now I’m done & let me tell you something; this book is good because it open your brains, it makes your head work & it generates ideas. It doesn’t tell you new information, on the contrary; all the information inside this book is just infront of our eyes but we lack …let’s just say “creativity” to see them! So this book helps you find your way if you’re planning a small business or if you’re already in the market but looking for different ways to market your goods. Read it.